The Observer – Britain’s oldest Sunday newspaper and part of the Guardian Media Group – adopts blogging and tagging as techniques of their online strategy. Tagging takes the form of a Folksonomic Zeitgeist, which lets the user browse the blog entries of the past seven days via a graphical representation of the frequency of the applied tags. Tagophiles will know how cool that can be. Regex-junkies can even use Regular Expressions for searching the blog, and RSS feeds are provided (via del.icio.us/ObserverBlog).

Via Susan Mernit – who also gives background on the people involved – and definitively gets my vote for Best Looking Blog of the Year.